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10、9、8…… The Xichang Satellite Launch Center sounded a loud countdown sound. For a while, the fire burst out, bright as day, and the rocket slowly rose and soared into the sky with the momentum of the ground shaking, and the scene was thunderous applause. I think only the word “shock” can express the mood at that time. It’s a cool thing to see a rocket launch with your own eyes, an extraordinary moment like never before. Only Tag Heuer, who adheres to #DontCrackUnderPressure#, can do such a big thing.

Exciting times

Xichang Satellite Launch Center, the press conference was held in this sacred location

Mr. Leo Poon, General Manager of TAG Heuer Greater China, and Mr. Xu Xingli, General Manager of Chang’e Moon Aerospace Technology (Beijing) Co., Ltd. attended the press conference and exchanged gifts

At the Xichang Satellite Launch Center, TAG Heuer announced that the brand has officially become a strategic partner of China’s lunar exploration project and the official selection timing. At the same time, TAG Heuer is also the first official international brand of China Aerospace so far.

TAG Heuer was the first Swiss watch in space

As early as 1962, TAG Heuer carried the “Friendship 7” spacecraft piloted by American astronaut John Glean into space, becoming the first Swiss watch brand to enter space. Tag Heuer then accompanied space exploration technology company SpaceX on its visit to the International Space Station in 2012 and became a partner in Swiss Space Systems’ zero-gravity flight program in 2016.

The cooperation with China’s space industry began in 2016, from joining hands with China Mars Exploration Project to open the global collection of Mars exploration project names and graphic identification, to becoming the official strategic partner of China’s lunar exploration project and the official selection timing, TAG Heuer spares no effort to support the brilliant process of China’s space industry and help Chinese astronauts realize the dream of mankind!

The first curiosity of human beings about the universe is illuminated by the moon, and the exploration launched to the moon has never stopped, craters, lunar seas, volcanoes… On the moon, many unknowns await human exploration. China’s lunar exploration project was officially launched in 2004 and organized and implemented in accordance with the three stages of “circling, falling and returning”; In 2007, the Chang’e-1 probe was successfully launched, transmitting the first complete three-dimensional image of the moon, marking China’s entry into the ranks of countries with deep space exploration capabilities in the world. In 2008, after the approval of the second phase of the lunar exploration project, the “Chang’e-2” and “Chang’e-3” probes have been launched one after another and successfully completed their tasks, and the second step strategic goal of China’s lunar exploration project has been fully realized.

Since 2014, the third phase of China’s lunar exploration project has also officially kicked off, and will launch the Chang’e-5 probe around December 2017 to achieve a soft landing on the moon and sample return. This not only means that the last step of China’s lunar exploration project is about to be completed, but also is expected to achieve four “firsts” since China’s space activities: the first automatic sampling on the lunar surface; First takeoff from the lunar surface; the first unmanned rendezvous and docking in lunar orbit 380,000 kilometers away; For the first time, he returned to Earth with lunar soil at close to the second cosmic speed.

TAG Heuer Carrera Series Heuer-01 Chronograph

Breaking through the limits again and again, overcoming difficulties, so that Chinese astronauts continue to create miracles and splendor belonging to Chinese people with excellent national cohesion and strong exploration spirit on the road of lunar exploration, which perfectly interprets the pioneer spirit of TAG Heuer “fearless under pressure”.

For the vast universe, time records only one brief moment after another; Timepieces record every memorable and exciting moment for you. In addition, clocks and watches have always been closely related to aviation exploration trips, and iWeekly has also inventoried several watches related to space exploration for everyone to have a space journey on the wrist.

OMEGA’s new Speedmaster 38 mm watch

In 1965, the Speedmaster passed the official rigorous tests of the National Aeronautics and Space Administration (NASA) and was officially selected as the designated watch for all its manned space missions. For more than 50 years, the Omega Speedmaster has been a trusted timepiece for space exploration.

This year, OMEGA launched the new Speedmaster 38mm watch, continuing the extraordinary legend of the brand’s chronograph. The new timepieces retain the essence and iconic look of the collection, incorporating simple and innovative aesthetic elements in addition to a timeless and attractive design. In order to be close to the wearer who admires classic design and modern style, each new timepiece has been carefully designed in terms of simple appearance, size and color scheme.

Breitling Air chronograph double split-seconds watch

Another brand with strong ties to aviation is Breitling. In the early 60s, the United States and the Soviet Union fiercely competed for control of space, and the former Soviet Union took the lead and first sent the artificial satellite Sputnik into space. In order to change the competitive disadvantages at that time and realize the dream of manned space flight, the United States began to implement the “Mercury Project”. To complete this massive space program, NASA needed to develop a series of new technologies, including a chronograph watch that excelled, was accurate and reliable, and was not afraid of any extreme environment. NASA tested all kinds of timing products on the market, and in the end, Breitling Navitimer lived up to expectations, successfully passed various professional tests, and accompanied Major Carpenter in the challenge of space.

At Baselworld 2017, Breitling presented its in-house split-seconds chronograph movement, once again demonstrating the brand’s extraordinary competence in chronograph technology. Peritling’s new Breitling calibre (two patents pending) has been carefully developed to create a “wrist watch” for professionals, with an innovative construction to ensure maximum precision, robustness and reliability. Now, Breitling has decided to present this major technological leap to its adherents with its most famous chronograph collection, the Navitimer. The new model is available in stainless steel and red gold and features a unique bronze-colored dial.

Fiada Shenzhou XI commemorative tourbillon watch

On October 17, 2016, Shenzhou 11 was launched from the Jiuquan Satellite Launch Center, conducted a manned rendezvous and docking with the Tiangong-2 space laboratory operating in orbit, and lived and worked in the “Tianshin” complex for 30 days. At the same time, the Shenzhou 11 astronauts wear the Fiada space work watch as a timekeeping tool for daily work, accompany and record the space journey, and remember the glory of every moment.

Every tourbillon watch is designed to satisfy human desire for the ultimate; Just like mankind’s exploration of space, there is no end. In 2016, Fiada recast the new aerospace series – Shenzhou 11 commemorative tourbillon watch, commemorating the glorious moment of Shenzhou 11 manned spaceflight, which was limited to 110 pieces on the market.

The Hamilton Khaki range goes beyond the wind speed automatic chronograph

Hamilton’s aviation history dates back to 1918. This year, Hamilton’s aviation watch saw the first postal air service between Washington and New York. Later, in the 30s, Hamilton became the official chronograph of several commercial airlines such as Global Airlines, Eastern Airlines, United Airlines, Northwest Airlines and so on. The highlight was when Hamilton was chosen as the designated timer for the maiden voyage (New York to San Francisco) on the east and west coasts of the United States, witnessing the historic 15 hours and 20 minutes flight.

Today, Hamilton presents a wide range of watches with aviation elements and occupies a pivotal position in the aviation and film worlds. Previously, Hamilton performed the new sci-fi blockbuster “Independence Day: Resurgence” in the twentieth century Fox film. In the play, the global alliance to fight the alien invasion and prevent the doom of human destruction, time is the key. Pilot Jake Morrison, played by Liam Hemsworth, flies a fighter plane in a sturdy and reliable Hamilton khaki super-speed automatic chronograph.

Luminox XCOR Valjoux 5260 chronograph

A watch that can operate accurately in space, in addition to withstanding the powerful vibration and acceleration during liftoff, must also resist the extreme environment of outer space, including vacuum, weightless state, huge temperature difference and radiation. Luminox, which is also associated with aviation, launched the new XCOR Valjoux series of watches equipped with automatic chronograph movements, and the original optical patented technology LLT (Luminox Light technology), which allows the watch to emit light on its own for 25 years without external light or energy, enough to cope with interstellar travel.

Editor: Jin Ziyan

Photo courtesy of major brands

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