Food Sterilizer,Food Processing Machinery Parts,Fish Processing Machines

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Since 2016, driven by consumption upgrades, the domestic apparel consumer market has recovered and continues to develop towards high-end and diversification. At present, domestic high-end men’s wear brands are occupied by well-known foreign enterprises, and the products of domestic enterprises are mainly concentrated in the low-end market. The cluster effect of the domestic men’s wear industry is significant, and the market concentration has steadily increased.

The cluster effect of the men’s wear industry is significant

China’s men’s wear industry has formed a “Zhejiang” men’s wear industry cluster represented by Shanghai, Ningbo and Wenzhou in Jiangsu, Zhejiang and Shanghai; The “Min Pai” men’s wear industry cluster represented by Jinjiang and Shishi in southeastern Fujian, and the men’s wear industry cluster in the Pearl River Delta in southern Guangdong that has grown independently with the help of overseas advantages such as Hong Kong and Macao.

1. Jiangsu Changshu men’s wear industry cluster

In recent years, Changshu has formed a complete industrial chain with chemical fiber, textile, printing and dyeing, clothing production, textile and garment professional market, etc., and is one of the important distribution centers of domestic clothing, and is also a representative key men’s wear industry cluster in China. Changshu has 8 towns (districts) named as China’s textile and garment industry cluster towns, Changshu’s down jacket, casual wear, warp knitting and other industries in the national market share of the first, “Bosideng” and other well-known enterprises emerged.

2. Zhejiang Wenzhou men’s wear industry cluster

The garment industry is one of the important pillar industries in Wenzhou, and the traditional Wenzhou garment industry is centered on suits and formal wear, and has begun to transform into a fashionable and casual direction in recent years. Wenzhou has “China Men’s Wear City”, “China Casual Wear City”, “China Knitting City”, “China Textile and Garment Brand Central City” and other city business cards.

3. Zhejiang Ningbo men’s wear industry cluster

Ningbo clothing started with men’s clothing, and the comprehensive strength of men’s clothing is strong. The clothing output of enterprises above designated size in Ningbo ranks first in Zhejiang Province, accounting for more than 33% of the total clothing production of enterprises above designated size in Zhejiang Province. At present, the total number of registered trademarks of textile and garment in Ningbo has reached more than 3,000, shirts and suits are the dominant categories of Ningbo clothing, and men’s wear brands mainly include Youngor (600177), Shanshan and so on.

4. Guangdong Huicheng men’s wear industry cluster

Huicheng District, Huizhou City, Guangdong Province has the title of “China’s Famous Men’s Wear City”, with more than 1,400 textile and garment industry enterprises, with an annual output of 90 million pieces (sets) of men’s wear and a total industrial output value of more than 9 billion yuan. “Jeanswest” is one of the top 50 brands in China’s textile and garment industry in 2016, and it is also a well-known brand; “Nanxuan” is the largest woolen manufacturer in Asia; “Fushen” is one of the top ten famous brand shirt enterprises in China, and these leading enterprises have obvious demonstration effects on the textile and garment industry in Huicheng area.

5. Fujian Shishi men’s wear industry cluster

Shishi is the earliest professional wholesale market for clothing in China, and has the reputation of “Shishi runs the whole country and the whole country runs Shishi”. Shishi is the birthplace and distribution center of “Min Pai” clothing, and brands such as Lilang, Jiumuwang (601566), Seven Wolves (002029), Jinba, Qipai, and Attenborough have all risen with the help of this well-known national trade market. Shishi’s garment industry has many reputations, and has the honorary titles of “China Casual Clothing City”, “China Casual Fabric Trade City”, “National Textile Industry Model Cluster”, “China Garment Demonstration Industry Cluster” and so on. At present, Shishi has built a complete textile and garment industrial chain with garment processing and production as the core, covering raw materials, textile, bleaching and dyeing, garment processing, accessories, marketing and other fields, with obvious industrial cluster advantages.

Textile and garment industry has more than 3,500 textile and garment and supporting industry enterprises, is the largest pillar industry of Shishi, in 2016, Shishi textile and garment industry completed an output value of 47.33 billion yuan, accounting for 50% of Shishi industrial output value. In recent years, Shishi textile and garment enterprises have entered a period of transformation and adjustment.

Market concentration has steadily increased

From the perspective of the industry pattern, the domestic men’s wear brand has a stable position in the industry, obvious competitive advantages, a high market share of leading brands, and a continuous increase in industry concentration. According to Euromonitor data, the domestic market share of domestic men’s wear brands Hailan Home (600398), Luomon, Youngor and Seven Wolf is 4.7%, 1.1% and 1% respectively. Since 2013, the market share of Hailan Home, adidas and Uniqlo has gradually increased, and the market share of Jack & Jones has declined.